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Today, as part of its commitment to social and environmental responsibility, SERMA is pursuing 3 objectives in its development:

Preserving our natural resources

Snow, water, landscapes, biodiversity.

Reducing our impact

Electricity consumption, carbon footprint, waste, short circuits.

Bringing people to life in an unspoilt mountain environment

Awareness, immersion, accessibility, support.

Discover our manifesto

All our commitments, concrete actions, examples of achievements…

Help us go even further by sharing your green ideas for our domain.

And we'll finance them!

Téléchargez la fiche projets ci-dessous, remplissez-la et renvoyez-la à

With every hands-free card purchased, you support our projects!

1 per hands-free card sold is donated to a fund to finance the best projects proposed by SERMA employees and customers.

Avoriaz awarded Flocon Vert

The Flocon Vert label is an approach guaranteeing the sustainable commitment of mountain destinations to environmental and social issues. After several months of work and an external audit, Avoriaz – and its neighbor Morzine – were awarded the label on September 9, 2021.

The ski lifts are fully involved in this process, under the impetus of the municipality and tourist offices, and the environmental and social commitments made by SERMA contribute to achieving the destination’s objectives.

As well as being a fine reward, the Flocon Vert label commits us collectively to continuing and intensifying our efforts to promote responsible tourism.